The shopping bag is the new it bag!

The shopping bag has become a fashion accessory that is exceeding the simple eco-friendly usage of replacing plastic bags. Let’s look at how the shopping bag has entered into people’s lives!  

“I’m not a plastic bag”
In 2007, the designer Anya Hindmarch created a collection of eco-friendly bags with the message “I’m not a plastic bag” to promote a campaign against carrier bags in collaboration with the organization We Are What We Do.

The celebrity-endorsed bag proclaiming “I’m not a plastic bag” campaign was born with Lily Allen and Keira Knightley carrying this bag – the bag became a fashion must-have.

Today, totes shopping bags with printed messages or brand logo/tagline are popping everywhere around the world. From celebrities to anonymous, the tote shopping bag has become the it-bag to carry groceries, food, clothes, personal stuff, … Well, anything.

IT bag
Since 2015, the tote bag has entered in people’s daily life and has even inspired luxury brands such as Maison Margiela, Motel 202, Marc Jacobs, Chanel, Stella McCartney, Gucci, Ashish, Balenciaga and Vanessa Bruno.

Bag-for-life
The tote bag was well-adopted at first because of its practicality and its cheap price, the tote bag has easily won people’s hearts to become a fashion accessory. It is really made for all urban jungles and seaside areas.

Made of sustainable fabrics, the tote bag is also carrying an eco-friendly message and can be personalized with a thoughtful, cool, funny, design printed message. It makes it a bag-for-life.

Check Hummingbag tote bags: https://hummingbag.com/product-category/reusable-bags/